Optical 3D Illusions in the streets

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Optical 3D Illusions in the streets

Post by Admin on Sat May 14, 2011 5:19 pm

Optical 3D Illusions in the streets


The following images painted on public streets serve as optical 3D illusions that are intended to trick motorists into slowing down; we think it’s likely to work, until of course, drivers get used to the images and accelerate their way through like always.

Streets near parks and schools need clear signs and perhaps strict enforcement by police officers to ensure that motorists take it slow, to avoid hitting children crossing the road or playing on/near the street.

Or, you could try the following heat-plastered decal applied to a road earlier this month near Ecole Pauline Johnson Elementary school in West Vancouver, Canada. The image results in an optical illusion for oncoming drivers, where at the “sweet spot” of 10 to 50 feet away, the image appears in 3D, as though it is of a real girl running onto the road, chasing after her ball.

The decal, which cost $15,000, was paid for by nonprofit organization Preventable.ca, which works to prevent traffic accidents. When it was first applied, local news media reported that it would only stay up for on week as a way to draw the attention of passing drivers that the road is in a school zone.

Criticisms of using a child’s image on the road has included concerns that the image may actually increase the number of accidents: drivers could slam on the brakes if they get confused, thinking it is a real child for a split second, thus causing a rear-end collision, while other drivers might veer off to the side of the road and cause a real accident that way.

It is believed that this is the first time the image of a child painted on the road has been used as a way to remind drivers to slow down. However, an advertising agency Y&R Everest used the images of fake potholes in Mumbai, India in 2007 as a way to advertise the benefits of Pioneer Suspension. It is not clear under what conditions or circumstances the advertising campaing was conducted, however, as such fake potholes could actually be very dangerous – oncoming motorists could end up swerving suddenly to avoid the “potholes,” resulting in serious accidents.



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